I don't know, it's just apathy-meets-World of Warcraft, I suppose. But it's not really TOO awful, I suppose, I still get to see my friends occasionally and I get to keep in touch with my bestest friends online :>
Yeah, a privilege for people not as awesome as you. Anywho, I'm sure once you stay active long enough they'll eventually want you back. After all, people have lives and problems outside of ZU, you'd have to be crazy not to realize that.