It seems as if Lego has gone anime on us. These look suspicously like Gundam Seed or something along the lines of that.

www.exo-force.com

^Click on products^

I in fact recently purchased one of these sets. It is pretty cool, and it even lights up What do you think?

EDIT:
I missed that there were two product buttons. Click on the lower one to see the EXO-FORCE products.